The best ChatGPT ads agency for a B2B SaaS company in 2026 is one that can operate inside your OpenAI ad account rather than its own, because OpenAI does not allow agencies to create accounts on behalf of clients and offers no manager account structure. OneMetrik ranks first here for teams that want ChatGPT ads run alongside Google, LinkedIn, Meta, Reddit and X on a flat monthly retainer. Uproer and Coalition Technologies are the strongest specialist alternatives, 1Digital and Redbrick suit ecommerce and local services, and Directive fits enterprise budgets.
Full disclosure before you read further: OneMetrik publishes this list and OneMetrik is on it. We have placed ourselves first because we believe we are the right fit for the B2B SaaS teams this article is written for, and we have said exactly why in our own entry. Every other agency here was selected on published evidence, not on a commercial relationship. Nobody paid for placement, and there are no affiliate links on this page.
ChatGPT advertising went from announcement to open self-serve buying in roughly six months. OpenAI began testing ads in February 2026, launched the beta Ads Manager on 5 May 2026, and opened the public advertising portal on 22 July 2026. The six-figure pilot commitments that once gated the channel are gone. What has not arrived yet is a mature agency layer, which is why most of the agencies below have been running this channel for weeks rather than years, and why the selection criteria matter more than the logos.
Why ChatGPT ads need a different kind of agency
A ChatGPT ads agency cannot simply port its Google Ads playbook across. Four structural differences change what competence looks like on this channel.
- There is no manager account. OpenAI currently instructs agencies not to create ad accounts on behalf of their clients. You register the account under your own business entity, tax ID and billing method, then invite the agency in as a user. An agency cannot nest your account under a parent structure the way it would in Google Ads or Meta Business Manager, so consolidated reporting has to be rebuilt outside the platform. Any agency that cannot explain its operating model against that constraint has not run the channel.
- Targeting is contextual, not keyword-based. OpenAI matches ads against the conversation a user is having rather than a string they typed. There is no keyword list to build, no negative list to prune and no search terms report to mine. The skill is writing context hints, which is closer to audience briefing than to search management.
- Reporting is aggregated. Advertisers never see individual conversations or the prompt that triggered an impression. An agency that leans on query-level optimisation has lost its primary lever, so the measurement burden shifts to your own UTM discipline, the OpenAI pixel and the Conversions API.
- Ads do not influence the answer. This is OpenAI’s stated position and it is the most commonly misunderstood point in the category. Buying ads on ChatGPT does not earn you a mention inside a ChatGPT response. Those are two separate systems, and getting cited in the answer itself is answer engine optimisation, not media buying. An agency that blurs the two is selling you something it cannot deliver.
There is a fifth point that specifically affects B2B SaaS, and it is the reason this list is ordered the way it is. Ads only serve to logged-in adults on the Free and Go tiers. Plus, Pro, Business and Enterprise subscribers never see them. The VP of Engineering, the Head of Growth and the RevOps lead who evaluate your category are, by definition, sitting on the ad-free tiers. That makes ChatGPT a top-of-funnel awareness test with a real ceiling for enterprise SaaS, not a pipeline channel. The agencies that acknowledge this openly are the ones worth briefing. For the full mechanics of the channel, read our guide to ChatGPT ads and how to advertise on ChatGPT.
Best ChatGPT ads agencies compared
No agency in this category publishes ChatGPT ads pricing yet, with one exception. Where an agency does not publish a figure we have marked it custom quote rather than guessing. The most useful column is not price, it is the middle one: whether the agency is running live campaigns today or building a launch-ready playbook against inventory it expects to widen. Both are legitimate. Paying live-campaign rates for playbook work is not.
| Agency | Best for | Live campaigns or playbook | Pricing indication |
|---|---|---|---|
| OneMetrik | B2B SaaS teams wanting ChatGPT ads run alongside five other paid channels plus SEO and AEO | Live, run inside the client’s own OpenAI account | Tiered flat monthly retainer from $1,000, banded by spend and channel count, never a percentage of spend |
| Uproer | Brands that want ChatGPT ads wired into an existing SEO and GEO programme | Playbook-first, explicitly positioned to scale as inventory widens | Custom quote |
| Coalition Technologies | Ecommerce and mid-market brands wanting testing discipline before scaling spend | Live, with published platform documentation | Custom quote |
| Directive | Mid-market and enterprise B2B SaaS with larger budgets | Live, as part of a wider performance programme | Custom quote, enterprise retainers |
| 1Digital Agency | Ecommerce brands wanting end-to-end management tied into existing PPC and SEO | Live, end-to-end account setup through measurement | Custom quote |
| One Day Agency | Brand-led B2B and B2C teams wanting early positioning in AI discovery | Playbook and positioning led | Custom quote |
| Focus Digital | Teams that want GEO and paid tied together with defined exit criteria | Mixed, GEO-led with paid layered on | Custom quote |
| Restartt.ai | Early and growth-stage SaaS wanting an operator-run engagement | Live, operator-led | Custom quote |
| Redbrick Web | Home services and local businesses | Live, single-channel specialism, no contracts | Custom quote, no contract |
| Seer Interactive | Enterprise teams that will not spend without measurement rigour | Live, measurement-led testing | Custom quote, enterprise retainers |
How we selected these agencies
This channel is eight months old. Any list claiming a decade of ChatGPT ads experience is fabricating, so we scored on evidence that can actually exist in 2026.
- A dedicated, substantive ChatGPT ads page. Not a paragraph bolted onto a PPC services page. Every agency here has published a page specifically about this channel.
- Factual accuracy about the platform. We read each page against what OpenAI has actually shipped. Agencies describing ad formats that do not exist, or promising placement inside the AI answer, were excluded regardless of size.
- Honesty about the account structure. Agencies that acknowledge the client owns the ad account scored higher than agencies that imply they will set it up for you.
- A measurement answer. Because platform reporting is aggregated, an agency needs a stated approach to the pixel, the Conversions API and UTM discipline. Vague talk about optimisation was marked down.
- Fit with a defined buyer. Every entry names who it is for. An agency that is excellent for a home services business is a poor fit for enterprise SaaS, and we have said so rather than ranking everyone as good for everyone.
We deliberately did not score on case studies with ChatGPT ads revenue attached. Almost nobody has statistically meaningful data on a channel this young, and agencies presenting confident ROAS figures from a few weeks of aggregated reporting are telling you more about their willingness to overstate than about their competence.
The 10 best ChatGPT ads agencies in 2026
1. OneMetrik
Best for: B2B SaaS companies that want ChatGPT ads tested properly alongside the channels that actually carry their pipeline.
OneMetrik is a founder-led, AI-native B2B SaaS marketing agency. We run ChatGPT ads as one channel inside a wider paid and organic programme rather than as a standalone product, because for most software companies that is the only honest way to run it. Ads serve exclusively to Free and Go tier users, which structurally excludes a large share of senior enterprise buyers, so we scope ChatGPT as a top-of-funnel awareness test with a defined budget ceiling and a defined exit point, then run the pipeline work on Google Ads, LinkedIn, Meta, Reddit and X.
On the account constraint, we operate inside your OpenAI account as an invited user, and we say so before you sign rather than after. Cross-channel reporting is rebuilt outside the platform in your own analytics, which is work we would do anyway. The other half of the engagement is the part most ChatGPT ads agencies cannot offer: because buying ads does not earn you a mention inside ChatGPT’s answers, we run answer engine optimisation in parallel so you are building citation presence in the answer while you test the ad unit below it.
Pricing: tiered flat monthly retainer from $1,000, banded by ad spend and channel count. Never a percentage of spend, so our incentive is not to talk you into a bigger budget.
Where we are a poor fit: if you want a single-channel ChatGPT ads engagement with no SEO, AEO or other paid channels attached, a specialist on this list will serve you better. We also do not work with real-money gambling, adult or other categories OpenAI restricts.
2. Uproer
Best for: brands that want ChatGPT ads wired into an existing SEO and generative engine optimisation programme.
Uproer is a Saint Paul, Minnesota agency covering SEO, paid search and GEO or AEO, with ecommerce and SaaS practices. Its ChatGPT ads page is unusually honest for the category: it describes the work as building a launch-ready playbook that scales as the platform opens further, and explicitly recommends generating measurable growth on proven channels such as Google Ads and paid social while that preparation happens. That is a defensible position, and it is more useful than an agency claiming a mature ChatGPT practice.
Uproer also has the strongest self-referential proof point on this list. It published a case study on deliberately earning LLM visibility for its own agency in a narrow regulated niche, reporting a top-three recommendation position in ChatGPT and Perplexity for firearms SEO, along with the organic clicks, impressions and inbound leads that followed. Whatever you think of the niche, that is a documented, repeatable methodology rather than a claim.
Watch for: if you need live campaigns spending money this quarter, confirm where Uproer’s engagement sits on the playbook-to-live spectrum before you sign.
3. Coalition Technologies
Best for: ecommerce and mid-market brands that want testing and tracking discipline before spend scales.
Coalition is a large full-service digital agency with a dedicated ChatGPT ads service built around testing, tracking and optimisation before increasing spend. It has also published one of the more accurate public explainers on the channel, correctly documenting the Free and Go tier restriction, the labelled sponsored card format, contextual matching via context hints, CPC and CPM buying, and the category restrictions covering areas such as gambling, healthcare and political content.
Coalition’s own guidance is refreshingly unpromotional: it states plainly that ChatGPT ads should not replace Google, Meta, email or SEO, and that brands should approach the channel with a contained budget and a clear measurement plan. An agency willing to publish that is unlikely to oversell you. It also runs a substantial AI SEO and GEO practice, so the paid and organic sides can sit together.
Watch for: Coalition is a broad generalist across web, SEO, PPC and social. If you want a senior specialist rather than a large delivery team, weigh that.
4. Directive
Best for: mid-market and enterprise B2B SaaS with budgets large enough to absorb a genuine test.
Directive is one of the better known B2B SaaS performance agencies and covers search, paid social and performance content. It is also the most visible publisher in this category, having produced the widely cited twenty-five agency roundup that currently appears in Google’s AI Overview for ChatGPT ads queries. That visibility is worth noting for two reasons: it demonstrates real competence at earning AI citations, and it means Directive is evaluating this channel seriously rather than passively.
For a SaaS company already spending meaningfully on paid search, Directive can fold a ChatGPT test into an existing programme without it becoming a distraction. That is the right way to approach an eight-month-old channel.
Watch for: Directive is built for larger budgets. If you are pre-Series A or testing with a few thousand dollars a month, the engagement model will not fit. Compare against the smaller agencies here and against our own best Google Ads agency for B2B SaaS comparison.
5. 1Digital Agency
Best for: ecommerce brands wanting ChatGPT ads managed end to end and tied into existing PPC, SEO and social.
1Digital publishes one of the most factually precise ChatGPT ads pages we reviewed. It states the self-serve Ads Manager opened in beta on 5 May 2026 with CPC and CPM bidding and no minimum spend, describes ads as visually separated from the AI response rather than mixed into it, and notes that ads run against the Free and Go tier slice of ChatGPT’s weekly active users. It also tells prospects directly that scope and bid mechanics shift weekly and that it will size what is realistic before contracting.
The service covers account setup, contextual targeting strategy, creative and measurement, and connects to the agency’s organic ChatGPT SEO work. 1Digital reports a 4.9 out of 5 rating across more than 941 verified client reviews and runs a US core team with vetted global specialists.
Watch for: the positioning is ecommerce and product listing led. B2B SaaS teams with long sales cycles and multi-stakeholder buying committees should look at the SaaS specialists on this list first.
6. One Day Agency
Best for: brand-led B2B and B2C teams that want early positioning in AI-powered discovery.
One Day currently holds the top organic position for ChatGPT ads agency queries and frames the channel around usefulness, transparency and trust rather than interruption. The agency’s stated approach is to help brands identify where and how ads should appear, assess performance signals as campaigns progress, and translate what works into wider media and creative strategy across other platforms.
That last point is the useful one. Treating ChatGPT as a learning channel whose insights feed your other media is a more realistic value proposition than treating it as a standalone acquisition engine, which at current inventory levels it is not.
Watch for: the positioning leans brand and creative rather than performance measurement. If you need cost per SQL reporting into a CRM, press hard on that in the first call.
7. Focus Digital
Best for: teams that want generative engine optimisation and paid tied together with defined exit criteria.
Focus Digital treats LLM discovery as an ROI channel rather than an experiment, connecting GEO with a content strategy designed to earn citations in AI answers and then tying those visibility gains back to lead and revenue outcomes. Its published evaluation framework weights specialisation in AI-native advertising and, notably, measurement, reporting and clear exit criteria, meaning success metrics are defined upfront with explicit decision points for scaling, pivoting or stopping.
Exit criteria are rare in agency proposals and genuinely valuable on a channel this immature. An agency willing to define in advance what failure looks like is an agency that will not quietly extend a test for four quarters.
Watch for: Focus Digital also publishes a competing ChatGPT ads agency ranking that places itself favourably. Read it, but read it the same way you should read this one, which is with the publisher’s interest in mind.
8. Restartt.ai
Best for: early and growth-stage SaaS teams that want the person running the account to be the person who has run one before.
Restartt positions itself as a SaaS ChatGPT ads agency built by operators, which is the right instinct for a channel with no established playbook. On an eight-month-old platform there is no junior to hand the account to, because there is no accumulated best practice for a junior to follow. Everything is judgement, and judgement comes from having built and broken things.
It is the smallest site on this list by domain authority, which is worth knowing but is a poor proxy for account competence. Ask for the operator’s own background rather than the agency’s.
Watch for: smallest team here, so confirm capacity and continuity. Ask directly who runs the account day to day and what happens if that person leaves.
9. Redbrick Web
Best for: home services and local businesses that want a single-channel specialist with no contract lock-in.
Redbrick has spent roughly a decade on digital marketing for home services businesses and reports more than $75 million in revenue generated for clients through ad management. Its ChatGPT ads service states that it specialises solely in ChatGPT ads management, works without contracts, and, importantly, that clients retain full ownership of their ad accounts and budget while the agency manages strategy and optimisation.
That account ownership language matters, because it is the correct description of how OpenAI requires the relationship to work. Redbrick is one of the few agencies here that states it plainly on the page rather than leaving prospects to discover it at onboarding.
Watch for: the vertical specialism is home services. B2B SaaS buyers are a different animal entirely, and the published claim that most campaigns drive traffic within 24 to 48 hours reflects local service demand, not enterprise software buying cycles.
10. Seer Interactive
Best for: enterprise teams that will not release budget without measurement rigour behind it.
Seer is a data-led agency pairing paid media with analytics and search strategy, and it is a sensible choice on this channel precisely because measurement is the hardest unsolved problem here. Platform reporting is aggregated, there is no query-level data, and attribution on an early discovery channel is genuinely difficult. An agency whose core competence is decision-grade measurement is better positioned than one whose core competence is bid management.
Watch for: enterprise engagement model and enterprise pricing. Overkill for a contained first test.
ChatGPT ads agency or ChatGPT marketing agency, which do you actually need
These get used interchangeably and they are not the same purchase. The distinction decides where your money should go.
A ChatGPT ads agency buys the sponsored unit. It creates campaigns inside your OpenAI Ads Manager account, writes context hints, manages CPC or CPM bids, produces creative and reports on clicks and conversions. What it buys is a labelled advertisement below the answer.
A ChatGPT marketing agency, in the way most buyers mean it, wants something different: to be recommended inside the answer itself when someone asks ChatGPT for options in your category. That is not purchasable. OpenAI has been explicit that ads do not influence responses. Earning a mention is AEO work, which means structured content, entity consistency, third-party citations and presence in the sources models draw from.
For most B2B SaaS companies the second is worth considerably more than the first, because it reaches the paying enterprise users who never see ads at all. The practical answer is usually both, sequenced correctly: build citation presence through AI powered SEO as the durable asset, and run the ad unit as a contained awareness test alongside it. Any agency that implies buying ads will get you mentioned in answers has either misunderstood the platform or is hoping you have.
How to choose a ChatGPT ads agency
Six questions, in the first call, before the proposal arrives.
- Who owns the ad account? The correct answer is you. If the agency offers to create it under its own entity, it has not read OpenAI’s guidance and you will inherit that problem later.
- Are you running live campaigns or building a playbook? Both are legitimate work at different prices. Ask which you are buying and get it written into scope.
- How will you measure this given reporting is aggregated? You want to hear the pixel, the Conversions API, UTM discipline and their own analytics layer. Anything vaguer is a red flag.
- What is my audience given only Free and Go tier users see ads? A good agency will tell you honestly if your buyers are largely on paid tiers. A weak one will change the subject.
- What are the exit criteria? Define upfront what result at what spend by what date means you stop. Channels this young need a stopping rule.
- Will this get me mentioned in ChatGPT’s answers? The correct answer is no, and any agency that says yes should be removed from your shortlist immediately.
What ChatGPT ads management costs
Almost nobody in this category publishes ChatGPT ads management pricing, which reflects how new the channel is rather than anything sinister. Three models are in circulation.
Flat monthly retainer. A fixed fee independent of spend. This is the model we use at OneMetrik, tiered by ad spend band and channel count from $1,000 a month. It suits a channel where the right recommendation is often to keep spend contained, because the agency has no incentive to inflate budget.
Percentage of ad spend. Common in traditional PPC management and a poor fit here. On an immature channel with a genuine audience ceiling, paying your agency more when it spends more is an incentive pointed the wrong way.
Project or playbook fee. A one-off engagement covering strategy, account setup, creative and a launch plan, after which you run it or move to a retainer. Sensible if you want to test the channel without committing to twelve months.
Separately from agency fees, expect the media itself to run around $8 to $15 per click in competitive B2B categories against a CPM benchmark near $60, with a $25 minimum daily budget and no minimum total spend. Those figures move quickly, so treat anything you read that is more than a month old as stale. Our ChatGPT ads guide keeps the current numbers.
Frequently asked questions
How do I find an agency for ChatGPT advertising?
Start by shortlisting any ChatGPT advertising agency that publishes a dedicated ChatGPT ads page rather than a line item on a PPC page, then check that page against what OpenAI has actually shipped. Ask who owns the ad account, how they measure results given reporting is aggregated, and whether they are running live campaigns or building a launch playbook. The ten agencies compared above were selected on exactly those criteria.
Can an agency create an OpenAI ads account for me?
No. OpenAI currently instructs agencies not to create ad accounts on behalf of clients, so no OpenAI ads agency can register one for you. You register the account under your own business entity, tax ID and billing method, then invite the agency in as a user. There is also no manager account structure, so an agency cannot consolidate multiple client accounts the way it would in Google Ads or Meta Business Manager.
How much does a ChatGPT ads agency cost?
Almost no agency publishes ChatGPT ads management pricing yet. The three models in circulation are a flat monthly retainer, a percentage of ad spend, and a one-off project or playbook fee. OneMetrik charges a tiered flat monthly retainer from $1,000, banded by ad spend and channel count rather than taken as a percentage of spend. Media costs sit on top of agency fees.
What is the difference between a ChatGPT ads agency and a ChatGPT marketing agency?
A ChatGPT ads agency buys the sponsored unit below the answer. A ChatGPT marketing agency, as most buyers mean it, is trying to get your brand recommended inside the answer itself, which is answer engine optimisation and cannot be bought. OpenAI states that ads do not influence responses. For B2B SaaS the second is usually worth more, because paid-tier enterprise users never see ads at all.
Is there a DTC agency for ChatGPT ads?
Yes. Coalition Technologies and 1Digital Agency are the strongest DTC and ecommerce fits on this list, both offering end-to-end ChatGPT ads management connected to existing PPC and SEO work. DTC brands generally have a better structural fit than enterprise B2B, because consumer audiences skew toward the Free and Go tiers where ads actually serve, and reported ecommerce click costs of roughly $3 to $6 sit well below competitive B2B rates.
Should I hire an AI search ads agency or run ChatGPT ads in-house?
If you already run paid search in-house, a contained ChatGPT test is well within reach. The platform is simple, the minimum daily budget is $25 and there is no minimum total spend. The case for an agency is stronger when you want ChatGPT tested alongside other channels with unified measurement, or when you also want answer engine optimisation running in parallel, since that is a distinct skill set from media buying.
Do ChatGPT ads work for B2B SaaS?
With a real caveat. Ads serve only to logged-in adults on the Free and Go tiers, and senior enterprise buyers frequently sit on Plus, Pro, Business or Enterprise plans where no ads appear. That makes ChatGPT a top-of-funnel awareness channel with a structural ceiling for enterprise SaaS rather than a pipeline channel. Budget it as a category education test, not as a demo request engine.
Where this leaves you
ChatGPT ads are worth testing and worth keeping small. The channel is eight months old, the audience excludes most paying enterprise users, and the measurement layer is genuinely immature. Any agency selling you certainty on those three points is selling you something it does not have.
If you sell software to businesses, the larger prize is not the sponsored card below the answer. It is being named inside the answer, which no amount of media spend will buy you. If you want both handled by the same team, on a flat fee, inside your own account, that is what we do. Start with a free ads audit or book a call and we will tell you honestly whether ChatGPT is worth your budget this quarter.